Hello! My name is technically Lezlie, but since you’ve made it this far, you can call me Lolly. With a background in Sociocultural Anthropology and Copywriting, I specialize in uncovering the “why” behind audience behavior and translating those insights into copy that resonates with target audiences. Humans are weird and quirky, with complex emotions and peculiar juxtapositions, and I love finding ways to tap into those distinctly human experiences with clever wordsmithing.

When I’m out of the office, you can find me with my face in a book or hiking in the mountains with my dog. I’m an indoor plant queen, craft beer enthusiast, dog foster, and someone who will push the boundaries of normalcy.

If you ask those who know me well, they’ll tell you that I’ve taught them how life expands when you explore it from a different perspective. So, let’s expand narratives together.